Lead SEO Strategist
David Rodriguez
David runs technical and ecommerce SEO. He works on site architecture, crawlability, Core Web Vitals, internal linking and structured data — the parts of search that are actually within our control. He does not promise positions, because nobody who does not own the ranking system can, and he will tell you when content rather than technical work is the constraint.
Works on
- Technical SEO
- E-commerce SEO
- Core Web Vitals
- Schema Markup
Articles by David Rodriguez
Showing 24 of 554
Shopify Tips
Shopify Plus vs Standard: When to Upgrade Your Store
A clear breakdown of Shopify Plus features, pricing, and the revenue threshold where upgrading actually pays off for ecommerce brands.
9 min read
Shopify Tips
Shopify Email Marketing: Klaviyo vs Mailchimp vs Shopify Email
Side-by-side comparison of the top email marketing platforms for Shopify stores in 2026, including pricing and features.
11 min read
Shopify Tips
Shopify Payment Gateways Compared: Shop Pay, Stripe, PayPal
Detailed comparison of Shopify payment gateways — fees, conversion rates, and global coverage to choose the right one.
10 min read
Shopify Tips
Shopify Functions vs Scripts: The Migration Guide
Migrating from Shopify Scripts to Shopify Functions — discounts, shipping, and payment customization explained.
14 min read
Shopify Tips
Shopify Gift Cards and Store Credit: Complete Setup
How to enable gift cards and store credit on Shopify, plus best practices for gift-card driven revenue.
8 min read
Shopify Tips
Shopify Order Editing API: Customer Self-Serve Use Cases
Use Shopify Order Editing API to enable customer self-serve order changes and reduce support tickets.
11 min read
WordPress Tips
Headless WordPress vs Traditional: Which Is Right for You?
Compare headless WordPress with traditional setups across performance, cost, developer experience, and SEO.
11 min read
WordPress Tips
WooCommerce vs Shopify: When WooCommerce Wins
WooCommerce vs Shopify decision matrix — when WooCommerce is the better ecommerce platform choice.
11 min read
WordPress Tips
WP-Cron and Action Scheduler: Reliable Background Jobs
Replace flaky WP-Cron with Action Scheduler for reliable background jobs in WordPress and WooCommerce.
10 min read
WordPress Tips
WordPress Caching Explained: Page, Object, Opcode, Browser
A clear guide to WordPress caching layers — page, object, opcode, and browser caching for max performance.
12 min read
WordPress Tips
WordPress Logging and Monitoring: Sentry, New Relic, and Logtail
Set up WordPress logging and monitoring with Sentry, New Relic, and Logtail to catch errors in production.
11 min read
WordPress Tips
WordPress as a Headless Backend for Next.js
Use WordPress as a headless backend for Next.js — REST or GraphQL, ISR, and editorial workflows.
14 min read
SEO Guides
Local SEO Mastery: Dominating Google Business Profile
A complete playbook for ranking #1 in the Google Map Pack with optimized GBP, reviews, and local citations.
11 min read
SEO Guides
Schema Markup Examples for SaaS, Ecommerce, and Local
Real schema markup examples for SaaS, ecommerce, and local businesses — JSON-LD ready to copy.
10 min read
SEO Guides
YouTube SEO: Rank Videos in 2026
YouTube SEO strategy for ranking videos — titles, tags, retention, CTR, and chapter optimization.
11 min read
SEO Guides
Long-Tail Keywords: Why They Drive 70% of Search Traffic
Why long-tail keywords drive 70% of search traffic and how to find and target them at scale.
11 min read
SEO Guides
Multi-Location SEO: Pages, Schema, and GBP Strategy
Scale multi-location SEO with location pages, location schema, and a clean GBP management workflow.
12 min read
SEO Guides
How to Run a Site Audit: 50-Point Checklist
A 50-point site audit checklist covering technical, on-page, off-page, and content health.
14 min read
Web Development
React vs Vue vs Svelte: Honest Comparison for 2026
Honest React vs Vue vs Svelte comparison — DX, ecosystem, performance, and hiring market in 2026.
13 min read
Web Development
API Design: REST vs GraphQL vs tRPC
REST vs GraphQL vs tRPC — when to use each in modern web apps and full-stack TypeScript projects.
13 min read
Web Development
CSS Container Queries: Practical Patterns
Practical CSS container query patterns — when they replace media queries and where they shine.
10 min read
Web Development
Monorepos: Turborepo vs Nx vs pnpm Workspaces
Choose a monorepo tool — Turborepo vs Nx vs plain pnpm workspaces — for your team size.
12 min read
Web Development
Building Dashboards: TanStack Table, Recharts, and More
Build performant dashboards with TanStack Table, Recharts, and patterns for large datasets.
13 min read
Web Development
Custom Web App Pricing: Quote Discovery to Maintenance
How to price custom web apps — discovery, build, maintenance, and what clients should expect.
12 min read
Ready when you are
Tell us the goal in one sentence.
You get a written scope, one fixed price and a start date back — usually within two business days. No form to complete first, and no call to sit through before you know anything.
- We usually reply within a couple of hours in working time.
- No discovery fee, no deposit to hold a slot, and no retainer attached to a build.
- We write the scope down and attach one fixed price to it, before any work starts.