Skip to main content

Analytics

Why does GA4 revenue not match our store?

Common causes are duplicate purchase events on page refresh, ad blockers, consent banners blocking tags, and cross-domain checkout breaking the session. A five to fifteen percent gap is normal. Beyond that it is a bug, and we find it by reconciling against real orders.

Answered by the Livin Services analytics team.

See our Analytics work

Get a fixed priceAnalytics

You get a written scope, one fixed price and a start date back — usually within two business days. No form to complete first, and no call to sit through before you know anything.

  • No discovery fee, no deposit to hold a slot, and no retainer attached to a build.
  • We usually reply within a couple of hours in working time.
  • We write the scope down and attach one fixed price to it, before any work starts.